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Zero Fatalities PR Media Management Service

Overview


Marketing, Advertising & Social Media
Salt Lake City, Utah, United StatesPosted: July 1st, 2026Deadline: July 28th, 2026

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SUMMARY


Utah seeks a firm to manage PR and media outreach for its Zero Fatalities safety campaign, focusing on strategic communications, education, and media asset development.

KEY REQUIREMENTS


BUDGET

Estimate

$250,000

CONTRACT DURATION


36 months

TIMELINE


The contract period is through March 31st, 2027, with three one-year options to renew.

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


Utah Department Of Transportation

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The selected vendor will provide public relations and media management services in support of the Zero Fatalities program, which is focused on eliminating crashes, injuries, and fatalities on Utah’s roads. The program emphasizes the value of human life and the shared responsibility for road safety, informing all educational campaigns, enforcement actions, and policies.

The contractor’s PR and media team will work closely with the Zero Fatalities program team, communications staff, and program partners to develop and implement strategies for effective outreach to the traveling public. Responsibilities include supporting media outreach, crafting behavior change messaging, providing press materials and creative assets, coordinating with media outlets, and developing a strategic communications plan. Media channels will include television, radio, social media, and other creative productions.

The scope of services covers public relations outreach, development of creative materials, planning and purchasing of paid media, and communications strategy. The contract is for a one-year period. All questions about the RFP must be submitted by July 13, 2026.

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Frequently asked questions


When is the submission deadline?
Submissions are due July 28, 2026.
What is the budget for this RFP?
Settle estimates the budget at $250,000. The issuer has not published an official figure.
Who issued this RFP?
It was issued by Utah Department Of Transportation. The work is located in Salt Lake City, Utah, United States.
Who is a good fit for this opportunity?
  • Experienced public relations and media management firm
  • Knowledgeable in traffic safety campaigns and behavioral change communications
  • Proven track record with strategic communications planning and media buying
  • Ability to create and produce multimedia assets
  • Experience collaborating with government or public safety organizations
  • Strong presence or prior work in Utah or similar regions

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    Zero Fatalities PR Media Management Service (Due July 28, 2026) | Settle RFP Hunter