(1) Vendor needs to provide wildfire prevention and mitigation campaign services.– Reduce human–caused wildfire ignitions through targeted prevention messaging, increase public awareness of wildfire causes and prevention actions, deliver high–visibility multimedia outreach to residents and visitors. Expand strategic partnerships beyond government channels, increase engagement across digital, print, and in–person platforms, extend campaign reach beyond state, produce and place advertising across traditional, digital, nontraditional, and earned media, leverage OTT/connected TV, streaming audio, podcasts, and digital video, implement geofenced and location–based advertising near high–risk areas, develop prevention– and mitigation–focused creative assets, maintain consistent branding across campaigns. Deploy paid and organic social campaigns, produce short–form video content, activate credible influencers, maintain consistent messaging through Fire Sense channels, implement community–based outreach in high–risk settings, support public–facing and media events, utilize digital out–of–home advertising. (2) All questions must be submitted no later than February 19, 2026.