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The issuing organization is seeking a vendor to provide full-service website redesign and development services using a content management system (CMS). The project aims to deliver a fresh, modern, and engaging website that reflects the scale and energy of the event while creating a more informative and inspirational digital experience for multiple audience groups. The new website must include dedicated content areas for attractions, artists, venues, rodeo events, family experiences, food, and entertainment.
The website is expected to be fully responsive, accessible, and optimized for desktop, tablet, and mobile devices in accordance with current accessibility and usability best practices. The vendor will be responsible for UX optimization, information architecture, data modelling, search engine optimization, and the development of clear conversion pathways that guide users toward ticket purchases. The solution should also support rich media such as mobile-first galleries, video, and immersive content, while offering intuitive navigation and a mobile-first, filterable schedule of events module powered by a centralized attractions and artist database.
Technical requirements include designing, developing, testing, and deploying a production-ready website that supports current versions of browsers with at least 3% market share in North America. The platform must integrate with third-party systems including ShowPass and other ticketing portals, Google Tag Manager, MailChimp, and social media platforms. The selected vendor must replace the existing CMS with a stable solution that enables staff to easily manage content, images, video, layout, and event scheduling. The contract period is one year, and questions are due by July 30, 2026.
Analysis generated by Settle AI from the source RFP.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.