An organization in Idaho is seeking a qualified vendor to provide comprehensive website design, development, hosting, and ongoing maintenance services utilizing the WordPress Content Management System. The primary objective is to redesign the existing website to enhance the user experience for health insurance consumers, ensuring the site guides users effectively from initial interest through to enrollment. The redesigned website should present essential information in a clear, intuitive manner, supporting consumers in making informed decisions about their health insurance options during both open enrollment and special enrollment periods.

Key project requirements include the implementation of a streamlined, consistent design that prioritizes accessibility and optimal navigation for diverse user groups. The updated website must be optimized for SEO and mobile devices, with a responsive design that performs efficiently across various platforms and browsers. The selected vendor will review the current site’s structure, content, and functionality, propose an improved site architecture with wireframes, and facilitate the migration of existing content while suggesting areas for enhancement.

Ongoing maintenance and support will be critical, ensuring the website remains performant, secure, and easy to manage for internal team members. Deliverables include all site files, comprehensive documentation, and performance, accessibility, and compatibility testing to meet the needs of Idaho’s health insurance consumers.