An organization in Illinois is seeking a qualified vendor to deliver comprehensive website design and branding services aimed at supporting economic development initiatives. The vendor will be responsible for creating a progressive brand identity, which includes developing a logo, color palette, typography, messaging, and detailed brand guidelines.

In addition, the selected vendor will design and build a visually compelling, mobile-friendly, and SEO-optimized standalone website. This website will highlight the agency's accomplishments, initiatives, and market engagement opportunities. It should function as an informational tool to support business attraction, retention, and assistance, while also providing specific project details for prospective investors, developers, and businesses.

The scope of work also encompasses integrating analytics and reporting tools into the website, enabling the agency to effectively track user engagement, traffic, and overall site performance.