Rebranding and Website Engineering Using CMS
Location:
New York, United States
Posted on:
Deadline:
Summary:
Comprehensive rebranding and website overhaul project for a New York agency, emphasizing a modern identity and high-performance CMS platform targeting the semiconductor sector.
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The agency is seeking a full-service digital marketing partner to lead a comprehensive rebranding initiative, focusing on enhancing the organization’s positioning as a leading destination for semiconductor industry investment and job creation. The selected consultant will conduct a brand audit, develop a new visual identity—including logo, color palette, and typography—and establish a visual system that communicates leadership within the semiconductor and nanotechnology sectors.
In addition to rebranding, the consultant will design, engineer, and implement a modern, high-performance digital platform. The new website will serve as a secure, mobile-optimized hub aimed at attracting site selectors, executive leadership, and high-tech talent. Tasks include developing responsive site maps and wireframes, creating interactive UI designs for client review, and building the site on a scalable CMS such as Drupal or WordPress. The final product must meet high standards for security, SEO, and LLM optimization, with thorough cross-browser, accessibility, and analytics integration testing completed prior to launch. The project will also include a digital go-to-market launch plan and training for staff on ongoing CMS management.
Best-fit vendors:
• Full-service digital marketing and branding agency
• Demonstrated experience in comprehensive rebranding efforts for B2B or public sector clients
• Expertise in CMS development, preferably Drupal or WordPress
• Strong background in website UX/UI, accessibility, and SEO best practices
• Prior experience with projects related to technology or semiconductor industries
