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The issuing organization is seeking a vendor to provide public relations and social media services to strengthen its brand identity, increase earned media coverage, and deepen community engagement through digital platforms. The selected firm will be expected to develop and execute communications strategies that support visibility, reputation, and audience connection.
Scope of work includes media outreach strategy, crisis communications support, content strategy development, strategic advertising placement and boosting, and the creation and management of event pages. The engagement also includes support for special events and seasonal promotions, along with securing earned media placements in local, regional, and national markets.
Social media management is expected across Facebook, Instagram, TikTok, and X, with possible expansion to additional platforms as needed. The vendor will also be responsible for audience engagement and responding to inquiries as part of ongoing digital communications support.
Analysis generated by Settle AI from the source RFP.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.