An organization in Minnesota is seeking a qualified agency to provide public relations and influencer support services aimed at enhancing its strategic communications and media relations. The selected agency will work closely with the internal marketing and communications team to develop and implement initiatives that drive attendance and revenue throughout both peak and non-peak seasons.

Key responsibilities include supporting earned media efforts, engaging relevant influencers, and ensuring that these initiatives effectively complement existing paid and owned marketing campaigns. The goal is to boost visibility, attract targeted audiences, and maximize revenue generation using a comprehensive public relations approach.