The City of New York is seeking a professional vendor to produce and manage the 2026 Flower Fest, a one-day event commemorating the city's 50th anniversary. The selected vendor will be responsible for comprehensive event production and management, including event planning, execution, and oversight of a signature drone show. During the drone performance, the city's official mark must be displayed prominently throughout the show.

The vendor will be expected to handle marketing and promotional activities, which may include creating a dedicated website and is required to establish and manage unique social media platforms for the event. Proposals are encouraged to include creative approaches to marketing, innovative promotional concepts, partnership opportunities with sponsors, and suggestions for effective site setup. Collaboration with City Special Events staff will be necessary for approvals, show design guidance, and obtaining required permits or licenses.

Additionally, the vendor must work with the City to develop and execute a sponsorship plan, obtain approval before contacting potential sponsors, and enhance the event's reach beyond the City's limited marketing budget through their own marketing strategies. The successful candidate will demonstrate experience in professional event management, creative promotional planning, and sponsor coordination for high-profile city celebrations.