(1) Vendor needs to provide obtain media services for support vehicle safety communications.– Integrated communications, media planning/buying, marketing, market research, advertising, partnership development and event planning services.– Develop strategic and tactical communications and marketing plans to support vehicle safety communications programs and campaigns;– Develop and promote vehicle safety communications to reduce crashes, and the resulting injuries and deaths to English and Spanish–speaking populations. – Expertise needed includes the ability to conduct market research, understand the use of multimedia platforms that include traditional media, radio, digital, and social media; develop communication strategies and tactics, develop collateral materials to support vehicle safety consumer information and education campaigns and measure effectiveness of communications;– Manage paid media buys targeting specific audiences to promote vehicle safety messages;– Develop and promote collateral materials including but not limited to digital and online materials, infographics, social media messaging, videos, and advertisements.– Acquire photography and video services and manage the execution of photo and video shoots.– Provide management of event logistics as necessary to support vehicle safety programs.