The agency is seeking a comprehensive member communication platform designed to support both outbound and inbound engagement across multiple communication channels. This solution is intended to enhance outreach across Medicaid, marketplace, and employer group business lines.

The platform should feature configurable campaign logic and accommodate a range of engagement scenarios. These scenarios include enrollment and eligibility outreach, member welcome calls, medication adherence reminders, member surveys, as well as compliance and regulatory communications. The system will play a critical role in improving member interaction and supporting diverse communication needs within the agency's operations.