When is the submission deadline?

Submissions are due July 9, 2026. Questions must be submitted by June 19, 2026.

What is the budget for this RFP?

The published budget is $13,500,000.

It was issued by University Of Illinois Urbana-Champaign. The work is located in Champaign, Illinois, United States.

Who is a good fit for this opportunity?

Established media buying agency with higher education marketing experience. Expertise in multi-channel domestic and international media placement. Proven ability in data-driven optimization and campaign performance analysis. Demonstrated track record supporting strategic marketing objectives. Capacity to manage multi-year contracts.

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Media Buying Campaign Service

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Overview

Marketing, Advertising & Social Media

Champaign, Illinois, United StatesPosted: May 20th, 2026Deadline: July 9th, 2026

Fit Score

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SUMMARY

Illinois college seeks a media buying agency to plan and optimize multi-channel campaigns for student recruitment and reputation building over a three-year term.

KEY REQUIREMENTS

Must be a legal entity prior to submitting the bid
Must be registered with the Illinois State Board of Elections prior to submitting response
Must hold a current Illinois Department of Human Rights (Idhr) Bidder Eligibility Number
Must have experience working with higher education clients in media buying
Must have experience with placing media in premium digitally led environments
Must have access to research tools that provide media usage, target, and landscape assessments
Must provide an organizational chart of their business
Must provide a structural breakdown of their client team for the Gies College of Business

BUDGET

Verified

$13,500,000

CONTRACT DURATION

39 months

TIMELINE

Pre-submission conference: June 1st, 2026

Vendor questions due: June 19th, 2026

Submission due date: July 9th, 2026

Contract start date: March 15th, 2027

QUESTION DEADLINE

June 19th, 2026

CONTACTS

Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

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Issuing Agency

University Of Illinois Urbana-Champaign

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

A college in Illinois is seeking professional media buying services to enhance student recruitment, program awareness, and institutional reputation. The selected agency will be responsible for developing, executing, managing, and optimizing paid media campaigns across both domestic and international markets, targeting prospective undergraduate, graduate, and online students.

The scope of work includes effective multi-channel media placement, leveraging data-driven optimization, and providing ongoing performance analysis to align with the college’s strategic marketing objectives. The contract will span three years, and interested agencies must demonstrate expertise in higher education marketing and robust performance measurement capabilities.

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Frequently asked questions

When is the submission deadline?: Submissions are due July 9, 2026. Questions must be submitted by June 19, 2026.
What is the budget for this RFP?: The published budget is $13,500,000.
Who issued this RFP?: It was issued by University Of Illinois Urbana-Champaign. The work is located in Champaign, Illinois, United States.
Who is a good fit for this opportunity?: Established media buying agency with higher education marketing experience
Expertise in multi-channel domestic and international media placement
Proven ability in data-driven optimization and campaign performance analysis
Demonstrated track record supporting strategic marketing objectives
Capacity to manage multi-year contracts

Analysis generated by Settle AI from the source RFP.

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Media Buying Campaign Service (Due July 9, 2026) | Settle RFP Hunter