Marketing Consultant and Conservation Storytelling Service
Location:
Vermont, USA
Posted on:
Dec 4, 2025
Deadline:
Jan 2, 2026
Summary:
Seeking a marketing consultant to develop conservation-focused branding, storytelling, and digital content for Vermont farms.
Vendor needs to provide marketing consultant and conservation storytelling service. Agency is seeking proposals from qualified marketing and communications consultants with experience in conservation to work one on one with Community Engagement and Communications staff to support the development of a Marketing Conservation program for farmers. Tasks: Attend one-day conservation training in February 2026 to meet cohort members, understand project goals and producer concerns, and contribute expertise on branding, storytelling, and online engagement. Meet one-on-one with each of the four producers to conduct brand and mission interviews that identify with conservation values, farm identity, and story themes. Develop an outline of a conservation-driven marketing plan for each farm, including verbal and visual branding recommendations tied to their mission and conservation work. Create a farm-specific conservation webpage for each of the four farms (built on existing websites or using agreed-upon platforms). Develop a social media strategy for each farm, including recommended posting schedules, content types, and messaging pillars. Produce media content for each farm, including a short video and a curated set of photos highlighting conservation practices, stewardship ethos, and farm identity. Provide guidance on the development of at least six Facebook/Instagram post templates or ready-made posts per farm.
