The government of New Brunswick is seeking a qualified vendor to provide comprehensive marketing communications services. This includes the development, execution, and evaluation of all marketing initiatives and campaigns across various government departments.

The selected vendor will deliver creative and visual communications services such as graphic design, content creation, advertising, media planning, and media buying. Digital marketing expertise is also required, encompassing social media management, viral and influencer marketing strategies, content marketing, search engine optimization (SEO), email marketing, pay-per-click (PPC) advertising, and the use of performance analytics to measure outcomes.

In addition, the vendor should demonstrate strong capabilities in website development and hosting, including both front-end and back-end development, responsive design, user experience (UX), and integration with content management systems (CMS). A focus on usability, performance, security, and best practices for SEO is essential. The scope also includes professional audio and video recording and production, as well as videography and photography services both in studio and on location.