When is the submission deadline?

Submissions are due August 3, 2026. Questions must be submitted by July 13, 2026.

What is the budget for this RFP?

The published budget is $35,000 – $55,000.

It was issued by Healthimpact. The work is located in Oakland, California, United States.

Who is a good fit for this opportunity?

Proven expertise in strategic marketing, communications, and branding for non-profit or healthcare organizations. Experience conducting stakeholder interviews and developing multi-year communications plans. Demonstrated skill in public relations and digital marketing strategy. Capacity to evaluate and refresh organizational branding, including possible renaming. Strong presence or project experience in California.

Marketing, Communications and Branding Consultant Service (Due August 3, 2026)

Overview

Marketing, Advertising & Social Media

Oakland, California, United StatesPosted: July 2nd, 2026Deadline: August 3rd, 2026

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SUMMARY

Seeking a consultant to develop a comprehensive three-year marketing, communications, and branding plan, including strategic communications, public relations, and branding assessments.

KEY REQUIREMENTS

Must be able to develop a three-year marketing plan
Must be able to conduct interviews and information-gathering activities with leadership and stakeholders
Must provide hourly, project-based, or combination rate
Must provide at least two samples of completed projects
Must provide three references for cited engagements
Must provide a cover letter signed by an authorized representative
Must describe firm history, headquarters, and alignment with core values
Must provide key personnel information

BUDGET

Verified

$35,000 – $55,000

CONTRACT DURATION

3 months

TIMELINE

RFP Released: June 29th, 2026

Questions Due: July 13th, 2026

Responses to Questions Issued: July 20th, 2026

Proposal Due Date: August 3rd, 2026

Finalist Interviews: August 10th, 2026

Final Selection: August 24th, 2026

Contract Start Date: September 1st, 2026

Final Marketing Plan Delivered: December 3rd, 2026

QUESTION DEADLINE

July 13th, 2026

CONTACTS

Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

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Issuing Agency

Healthimpact

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

The organization seeks a vendor to provide marketing, communications, and branding consulting services. The selected consultant will be responsible for developing a comprehensive three-year Marketing Plan encompassing marketing, public relations, and communications services. This plan aims to articulate the organization's mission, highlight its programs and staff, and effectively communicate with the nursing profession, the public, and policymakers.

The consultant will engage in interviews and information-gathering activities with leadership, staff, board members, and key stakeholders to inform the Marketing Plan. The communications component will include public relations strategies and the identification of the most effective messages, methods, and media for target audiences. The consultant will also design campaigns to boost awareness and participation in select programs and assess the organization's current brand, including the potential for a name change.

Additionally, the consultant will identify key partners to help disseminate the organization's messages and recommend tactics to inform the public regarding specific events and information. The Marketing Plan should incorporate social media and email strategies, best practices for implementation, and recommendations for digital content creation.

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Frequently asked questions

When is the submission deadline?: Submissions are due August 3, 2026. Questions must be submitted by July 13, 2026.
What is the budget for this RFP?: The published budget is $35,000 – $55,000.
Who issued this RFP?: It was issued by Healthimpact. The work is located in Oakland, California, United States.
Who is a good fit for this opportunity?: Proven expertise in strategic marketing, communications, and branding for non-profit or healthcare organizations
Experience conducting stakeholder interviews and developing multi-year communications plans
Demonstrated skill in public relations and digital marketing strategy
Capacity to evaluate and refresh organizational branding, including possible renaming
Strong presence or project experience in California

Analysis generated by Settle AI from the source RFP.

RFP Hunter shows what is open. Settle shows what is forming.

Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.

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