Marketing Buying, Development and Execution Services

The agency is seeking a contractor to provide marketing buying, development, and execution services for agency operations, community facility events, and recreation programs. The selected vendor will function as a full-service marketing agency, supporting the development, production, and placement of advertising across multiple media channels as directed by the agency.

Scope of work includes media buying services such as negotiation, purchase, placement coordination, and delivery of materials for media time and space. The contractor will also be expected to implement systems to verify that media placements run according to contract terms or placement instructions, develop budget-based media buy plans within agency-defined timeframes, and provide account management staff to conduct status meetings and report on project progress.

Additional responsibilities may include advising on effective marketing approaches to maximize outcomes within limited budgets, conducting pre-campaign and post-campaign research to assess opportunities and results, and creating marketing materials for radio, television, print, signage, digital, and social media. The contractor may also be responsible for production execution, sponsorship sales, and developing in-stadium fan engagement content designed to create a dynamic, broadcast-level event experience while supporting sponsor integration.

The contract period is expected to be two years.