When is the submission deadline?

Submissions are due September 25, 2026. Questions must be submitted by September 16, 2026.

What is the budget for this RFP?

The published budget is $500,000.

It was issued by State Of Utah Division Of Purchasing. The work is located in Salt Lake City, Utah, United States.

Who is a good fit for this opportunity?

Economic development marketing and branding agency. Proven experience developing statewide or regional outbound campaigns. Expertise in digital, social, paid, earned, shared, and owned media. Strong media relations, event marketing, and investment attraction capabilities. Ability to develop measurable campaign benchmarks and performance metrics. Experience working with government agencies and public-private partners.

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Large Outbound Campaigns Services

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Overview

Marketing, Advertising & Social Media

Salt Lake City, Utah, United StatesPosted: September 5, 2026Deadline: September 25, 2026

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SUMMARY

A vendor is sought to develop a statewide economic development brand and execute an outbound go-to-market campaign targeting companies, projects, and investment. Services include media strategy, digital and social marketing, media relations, events, and performance measurement.

KEY REQUIREMENTS

Must have the ability to travel to Salt Lake City, Utah
Must agree to an interview with the selection committee
Must submit any client-initiated litigation, arbitration, or legal proceedings
Statement of Qualifications is limited to 10 pages
Must be registered with the Utah State Division of Corporations and Commercial Code
Must not be currently engaged in an economic boycott or a boycott of the State of Israel
Must not provide a forced labor product
Must not be a restricted foreign entity if providing technology services

BUDGET

Verified

$500,000

CONTRACT DURATION

12 months

TIMELINE

Project Kickoff: November 1st, 2026

Initial, in-state campaign launch: December 1st, 2026

Initial, out-of-state campaign launch: January 15th, 2027

Project Close-out Date: October 1st, 2027

QUESTION DEADLINE

September 16, 2026

Issuing Agency

State Of Utah Division Of Purchasing

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DESCRIPTION

The vendor will provide large outbound campaign services to establish a state-driven economic development brand. The work will create an open-architecture narrative and framework that industry and economic development partners can co-own, adopt, and promote.

The selected vendor will develop and execute a statewide outbound go-to-market strategy designed to attract companies, projects, and various forms of investment. The strategy will address top-of-funnel awareness and include initial recommendations for paid, earned, shared, and owned media, with emphasis on digital and social media marketing, media relations, and events.

The engagement will also include the development of clear benchmarks and metrics to evaluate the effectiveness of outbound and in-state efforts. The contract term will be one year. All questions must be submitted by September 16, 2026, and proposals are due by September 25, 2026.

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Frequently asked questions

When is the submission deadline?: Submissions are due September 25, 2026. Questions must be submitted by September 16, 2026.
What is the budget for this RFP?: The published budget is $500,000.
Who issued this RFP?: It was issued by State Of Utah Division Of Purchasing. The work is located in Salt Lake City, Utah, United States.
Who is a good fit for this opportunity?: Economic development marketing and branding agency
Proven experience developing statewide or regional outbound campaigns
Expertise in digital, social, paid, earned, shared, and owned media
Strong media relations, event marketing, and investment attraction capabilities
Ability to develop measurable campaign benchmarks and performance metrics
Experience working with government agencies and public-private partners

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RFP Hunter shows what is open. Settle shows what is forming.

Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.

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