When is the submission deadline?

Submissions are due August 18, 2026. Questions must be submitted by July 10, 2026.

What is the budget for this RFP?

The published budget is $650,000.

It was issued by Visit The Woodlands. The work is located in The Woodlands, Texas, United States.

Who is a good fit for this opportunity?

Experienced marketing or creative agency specializing in destination or tourism marketing. Proven track record in integrated media planning and campaign management. Expertise across traditional and digital media channels. Strong analytics and reporting capabilities. Ability to manage multi-channel campaigns targeting both domestic and international audiences. Previous experience with hospitality, travel, or tourism organizations.

Integrated Creative and Media Destination Marketing Services (Due August 18, 2026)

Overview

Marketing, Advertising & Social Media

The Woodlands, Texas, United StatesPosted: June 24th, 2026Deadline: August 18th, 2026

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SUMMARY

A Texas agency seeks a strategic partner for one year to provide integrated creative and media destination marketing services, including campaign development, media buying, optimization, and analytics.

KEY REQUIREMENTS

Must be able to provide integrated destination marketing services including media and creative strategic planning, media buying, and campaign management
Must demonstrate relevant tourism and destination marketing experience
Must have experience working with convention and visitors bureaus, destination marketing organizations, municipalities, or hospitality organizations
Must submit proposal by 4:00 p.m. on August 18th, 2026
Must provide three references with contact information
Must disclose any actual or potential conflicts of interest with competing destination marketing organizations or hospitality clients
Must provide flat-fee pricing for all proposed media and creative services separate from the annual media placement budget
Must provide not-to-exceed pricing for all services
Must provide disclosure of all commissions, markups, pass-through expenses, and production costs

BUDGET

Verified

$650,000

CONTRACT DURATION

24 months

TIMELINE

RFP Issued: June 22nd, 2026

Questions Due: July 10th, 2026

Clarifications Issued: July 31st, 2026

Proposals Due: August 18th, 2026

Interviews: August/September 2026

Agency Selection: September 2026

Contract Start: January 1st, 2027

QUESTION DEADLINE

July 10th, 2026

CONTACTS

Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

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Issuing Agency

Visit The Woodlands

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

An agency in Texas is seeking a strategic partner to deliver integrated creative and media destination marketing services. The selected vendor will be responsible for comprehensive media and creative strategic planning, media buying, campaign management and optimization, creative development, design and production, account management, analytics, and reporting.

The primary marketing objectives are to attract high-value visitors to hotels and destinations year-round, boost overnight and midweek stays, and position the agency as a premier destination. Target audiences include leisure and business travelers (both domestic and international), meetings and convention planners, businesses, and partnership opportunities with influencers and agencies.

Services will span a variety of channels such as print, digital, social, display, native, email, search, video, co-op, out-of-home, and in-market placements. The scope also includes ongoing campaign optimization, strategic consultation based on performance insights and tourism trends, media planning and buying across traditional and digital platforms, negotiation for competitive media pricing and added value, and continuous stewardship and management of placements. The vendor will maintain regular communication through account management, offering industry insights, coordinating with partners, and handling reporting needs.

The contract period is set for one year.

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Frequently asked questions

When is the submission deadline?: Submissions are due August 18, 2026. Questions must be submitted by July 10, 2026.
What is the budget for this RFP?: The published budget is $650,000.
Who issued this RFP?: It was issued by Visit The Woodlands. The work is located in The Woodlands, Texas, United States.
Who is a good fit for this opportunity?: Experienced marketing or creative agency specializing in destination or tourism marketing
Proven track record in integrated media planning and campaign management
Expertise across traditional and digital media channels
Strong analytics and reporting capabilities
Ability to manage multi-channel campaigns targeting both domestic and international audiences
Previous experience with hospitality, travel, or tourism organizations

Analysis generated by Settle AI from the source RFP.

RFP Hunter shows what is open. Settle shows what is forming.

Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.

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