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Convention and Tourism Promotion and Destination Marketing Services

Overview


Marketing, Advertising & Social Media
Overland Park, Kansas, United StatesPosted: October 5, 2026Deadline: November 13, 2026

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SUMMARY


The City of Overland Park seeks a qualified provider to lead destination marketing, convention and group sales, sports tourism support, and visitor-driven economic development. The engagement includes strategic planning, event attraction, and industry expertise.

KEY REQUIREMENTS


BUDGET

Verified

$2,700,000

TIMELINE


RFP released: October 2nd, 2026

Clarification inquiries due: October 26th, 2026

Responses to inquiries posted: October 30th, 2026

Proposals due: November 13th, 2026

Finalist interviews: December 1st, 2026 and December 2nd, 2026

Anticipated contract award: December 21st, 2026

Anticipated contract commencement date: April 1st, 2027

QUESTION DEADLINE


October 26, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


City Of Overland Park

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DESCRIPTION


The City of Overland Park is seeking convention and tourism promotion and destination marketing services to elevate awareness of the destination and its unique qualities among visitors, businesses, and regional residents. The selected provider will develop, implement, and manage a comprehensive marketing strategy and submit an annual marketing and tourism plan to the City Council Finance, Economic Development, and Administration Committee.

Services will include group and convention sales support, including coordinated efforts to attract multi-venue events requiring participation from local businesses and venues. The provider will also support sports tourism by attracting and assisting sporting events and tournaments that generate visitation.

The selected provider will be responsible for increasing visitor spending across local hotels, restaurants, entertainment venues, and other sectors. The provider will participate in City of Overland Park tourism and destination development initiatives and serve as the City's industry expert by monitoring travel trends, community needs, effective marketing tactics, and productivity measures. Questions must be submitted by October 26, 2026.

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Frequently asked questions


When is the submission deadline?
Submissions are due November 13, 2026. Questions must be submitted by October 26, 2026.
What is the budget for this RFP?
The published budget is $2,700,000.
Who issued this RFP?
It was issued by City Of Overland Park. The work is located in Overland Park, Kansas, United States.
Who is a good fit for this opportunity?
  • Destination marketing organizations or tourism marketing firms
  • Demonstrated experience in convention, group, and sports event attraction
  • Expertise in strategic tourism planning, brand marketing, and visitor economics
  • Established relationships with hospitality businesses, venues, and regional stakeholders
  • Strong knowledge of travel trends, tourism performance metrics, and economic impact analysis

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