Consolidated Transit Advertising Program Services

The agency seeks a contractor to manage, market, sell, service, and report on a consolidated transit advertising program. Advertising opportunities may include exterior and interior vehicle advertising; shelter, stop, station, transit-center, and transfer-center placements; static, digital, audio, website, mobile-platform, and emerging formats; streetcar advertising; station domination campaigns; and agency-approved temporary sponsorships or premium opportunities.

The contractor will sell approved inventory and sponsorship opportunities at reasonable market rates, maximize utilization and revenue, maintain advertiser relationships, and provide design, production coordination, installation, maintenance, reporting, and customer service. The contractor may also develop and manage agency-approved sponsorships and premium advertising associated with vehicles, facilities, passenger amenities, customer-information systems, digital platforms, events, programs, and services.

All advertising and promotional content must comply with the agency’s advertising policy, applicable laws, copyright and trademark requirements, truth-in-advertising standards, nondiscrimination provisions, ADA and accessibility requirements, safety standards, and operational and branding requirements. Audio advertising responsibilities include sales, advertiser relations, script development, production, implementation through approved technology, scheduling, placement logs, billing, and reporting. The contract period will be one year, and questions must be submitted by September 14, 2026.