A statewide agency in New Jersey is seeking a qualified vendor to deliver comprehensive media, marketing, and advertising services. The selected partner will be responsible for end-to-end management of campaigns, encompassing strategic planning, creative development, media planning and buying, as well as earned media efforts.

Additional responsibilities include full campaign execution, ongoing real-time optimization, detailed reporting, and project close-out. Services must be delivered seamlessly across paid, earned, and owned media channels, ensuring all marketing initiatives are fully integrated and coordinated for maximum impact.