(1) Vendor needs to provide commercial naming rights and sponsorship sales agency support service. • Sales Agency to manage corporate sponsorship and advertising sales across a variety of municipal assets, programs, and facilities. • Responsibilities include prospecting, sales, negotiation, and fulfillment planning, with ongoing support for advertising spaces. • Analysis of terms, deal ranges, duration, asset mixes, and sponsor profiles • Estimated impressions, brand value, onsite footfall, digital reach, and experiential exposure. • Digital media assets • Development of pitch decks, sales sheets, visual mock–ups, and digital presentations; • Messaging aligned with the City’s brand guidelines and community values • Documented plan outlining channels, touchpoints, messaging, and timelines; • Proactive outreach through email, phone, in–person meetings, virtual presentations, and events; and • Engagement milestones and sequences.