Bus Advertising Sales Service

Location:

Wisconsin, United States

Posted on:

Deadline:

Summary:

Seeking a qualified company to handle bus advertising sales, revenue sharing, ad design, and related services for the City's bus fleet in Wisconsin.

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The City is seeking a vendor to manage and conduct bus advertising sales services. The vendor will be responsible for selling advertisements on both the exterior and interior of the City's buses, collecting and retaining revenue generated from all third-party advertising, and making monthly payments to the City for an agreed-upon share of the advertising revenue.

Key responsibilities include setting advertising rates, executing ad contracts, maintaining comprehensive recordkeeping, and ensuring a seamless transition for existing advertisers. The scope also includes the design, creation, installation, maintenance, and removal of bus advertisement signs. The vendor must comply with all applicable governmental regulations, actively pursue marketing and new sales initiatives, efficiently utilize unused advertising space, and manage the process for contract termination or expiration.

An optional pre-bid meeting is scheduled for April 7, 2026, and all questions related to the RFP must be submitted by April 10, 2026.

Best-fit vendors:

• Experience in transit or out-of-home advertising sales

• Strong design, installation, and maintenance capabilities for transit media

• Familiarity with municipal contracts and regulatory compliance

• Proven record of revenue-sharing arrangements with public agencies

• Ability to transition existing advertisers and develop new sales

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Submit your next proposal, within 48 hours or less

Stay ahead with the latest advancement in proposal automation.

BG

Submit your next proposal, within 48 hours or less

Stay ahead with the latest advancement in proposal automation.