An agency in California seeks a vendor to provide comprehensive branding, website design, and development services. The scope includes conceptualizing and implementing logos, branding style guides, website content, and accessible user-centered web designs for three distinct entities, utilizing department of technology web templates to highlight each brand and improve accessibility.

The project calls for an assessment of current brand and communication assets, the design and development of branding options, and separate websites for each entity. Key deliverables include new logo options, cohesive brand identity packages, materials for social media use, user feedback sessions with staff and partners, and a coordinated transition to the new brand. Additional branded assets such as letterhead, virtual backgrounds, PowerPoint decks, and fact sheets are required, along with logo placement guidelines, style guides, image-based homepages, and multi-page design templates.

The selected vendor will provide user guides and job aids to support content creators, as well as create awareness campaigns featuring new slogans, messaging, copy development, ad templates, and collateral to drive website and social media engagement. The contract period will be for one year.