Branding Consultant Services
Overview
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SUMMARY
KEY REQUIREMENTS
TIMELINE
RFP released: August 14th, 2026
Questions accepted starting: August 31st, 2026
Proposals due: September 18th, 2026
Consultant selected and notified: October 2026
Project start date: November 2026
QUESTION DEADLINE
CONTACTS
Primary procurement contact — name, title, email, and phone
Additional decision-makers and their departments
Issuing Agency
Fifth Avenue Committee
DESCRIPTION
The organization seeks a branding consultant to support the rebranding of its name and logo. The selected consultant will facilitate discussions with key staff and board members to develop potential names and branding concepts, and will guide the design process through iterative review and refinement.
The engagement will include a strategy memo outlining key process goals and a workplan timeline, as well as a discovery research report incorporating stakeholder interview insights, materials review, and competitive analysis of peer organizations. The consultant will create and present a shortlist of potential names, followed by a final naming document based on stakeholder decisions. Depending on the outcome of strategy discussions, the organization may require two naming scenarios, including one involving a new name.
The consultant will also develop and present logo concepts, deliver the selected final logo and design files, and prepare updated design guidelines for the organization. Proposals may address two logo scenarios, including one involving a new logo, depending on the results of the strategy process. Implementation planning for updated print materials and digital assets is also required.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due September 18, 2026. Questions must be submitted by August 31, 2026.
- Who issued this RFP?
- It was issued by Fifth Avenue Committee. The work is located in Brooklyn, New York, United States.
- Who is a good fit for this opportunity?
- Branding and corporate identity consultancy with demonstrated rebranding experience
- Expertise in naming strategy, logo development, and visual identity systems
- Strong stakeholder facilitation and qualitative research capabilities
- Experience producing brand guidelines and implementation plans for print and digital assets
- Ability to manage iterative review processes with executive and board-level stakeholders
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.