Advertising Sales Program Management Services
Location:
California, United States
Posted on:
Deadline:
Summary:
A California transit agency is seeking a provider to manage its advertising sales program, including sales, design, advertiser coordination, and revenue distribution for both internal and external vehicle ads.
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This RFP seeks a vendor to provide comprehensive advertising sales program management services, encompassing all sales activities, coordination with advertisers, graphic design, material selection, application processes, and product warranty management. Both internal and external advertising opportunities are offered on transit vehicles.
The selected consultant will design and implement an advertising sales program, specifying acceptable advertisement types, vinyl adhesives/frame mount options, advertising rates, and procedures for distributing advertising revenue. The contract will span four years.
Questions regarding the RFP must be submitted by March 16, 2026.
Best-fit vendors:
• Experienced in advertising sales program management for transit or public sector clients
• Proven graphic design and materials expertise
• Strong revenue management and reporting capacity
• Presence or ability to operate within California
• Track record of multi-year program implementation
