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Advertising Development, Sales and Maintenance Program Service

Overview


Marketing, Advertising & Social Media
Ottawa, Ontario, CanadaPosted: June 2nd, 2026Deadline: July 21st, 2026

Fit Score


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SUMMARY


RFP seeking a partner to manage and modernize advertising sales, infrastructure, and digital content systems for Transpo’s assets in Ontario.

KEY REQUIREMENTS


TIMELINE


Publication Date: June 1st, 2026

Question Acceptance Deadline: July 10th, 2026

Closing Date: July 21st, 2026

QUESTION DEADLINE


July 10th, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


City Of Ottawa

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The selected vendor will provide advertising development, sales, and maintenance program services for Transpo’s network of physical and digital assets. Responsibilities include delivering advertising sales, implementing a modernization strategy to expand the advertising network, and introducing new advertising formats and channels.

The partner will supply, operate, maintain, and replace all necessary advertising infrastructure, managing end-to-end delivery for all advertising formats. Additionally, they will operate digital content systems, support the delivery of customer information, service messaging, experiential activations, and facilitate city-led sponsorships and partnerships. Coordination with both city and third-party teams to fulfill all safety and operational requirements is required, as well as providing comprehensive financial controls, reporting, and transparency throughout the program.

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Frequently asked questions

When is the submission deadline?
Submissions are due July 21, 2026. Questions must be submitted by July 10, 2026.
Who issued this RFP?
It was issued by City Of Ottawa. The work is located in Ottawa, Ontario, Canada.
Who is a good fit for this opportunity?
  • Experience in large-scale advertising program development and management
  • Proven record with transit or public sector advertising networks
  • Ability to provide full-service advertising infrastructure and digital content systems
  • Strong financial reporting and transparent operational practices
  • Capacity to coordinate with municipal and third-party teams

Analysis generated by Settle AI from the source RFP.

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