Advertising Campaign Services
Location:
New York, United States
Posted on:
Deadline:
Summary:
Seeking a vendor to design and deploy advertising campaigns in commuter hubs and transit systems to support university recruitment and retention efforts.
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A university in New York is seeking a vendor to provide advertising campaign services to enhance its recruitment and retention of students across all academic levels. The scope of work includes the design and placement of advertising displays at strategic commuter-rail hubs, with messaging aimed at attracting and informing prospective students about the university's colleges, programs, and initiatives.
Vendors will also be responsible for the placement of print advertising on buses and commuter rails, ensuring broad exposure throughout target transit routes. All campaign materials must be crafted to effectively engage the university’s diverse audiences and support overall enrollment goals.
Best-fit vendors:
• Experience with higher education advertising campaigns
• Strong background in print and out-of-home transit advertising
• Knowledge of New York commuter transit systems
• Proven ability to design creative displays for diverse audiences
• Demonstrated campaign management and reporting capabilities
