How to Reduce RFP Response Time with Generative AI

Jan 25, 2026

by

Settle

by

Settle

The Challenge: The Hidden Cost of RFP Responses

In the world of government and enterprise procurement, time is your most valuable asset. Yet, most teams find themselves trapped in the 'RFP tax'—the hundreds of hours spent hunting for data, chasing subject matter experts (SMEs), and manually drafting responses. When you are slow to respond, you don't just lose time; you lose revenue.

Generative AI is changing the landscape. By using tools like Settle, businesses can reduce their response cycles from weeks to hours. This article explores how AI cuts through the noise to help you win more bids with less effort.

What Makes RFP Response So Time-Consuming?

Before we look at the solution, we must understand the bottlenecks. Traditional RFP management suffers from three main issues:

  • Information Silos: Crucial data is trapped in old PDFs, emails, and the heads of busy engineers or executives.

  • Repetitive Tasks: Copy-pasting the same security or compliance answers for the hundredth time is a drain on morale and productivity.

  • Coordination Friction: Reviewing and approving responses across different departments often creates a logjam.

How Generative AI Reduces RFP Response Time

1. Building a Centralized Knowledge Hub

Generative AI doesn’t just write; it remembers. Modern platforms act as a centralized knowledge hub. By indexing your previous wins, technical whitepapers, and case studies, the AI becomes an internal expert. When a new RFP arrives, the AI instantly pulls the most accurate, up-to-date information, eliminating the need to search through historical documents manually.

2. Automating the Discovery-to-Submission Pipeline

For small to medium enterprises (SMEs), finding the right opportunity is half the battle. AI-powered discovery tools can proactively find high-fit public RFPs that align with your specific expertise. Solutions like Settle AI automate this discovery process, ensuring you only spend time on bids you have a high probability of winning. This 'Revenue Unlock' allows smaller firms to compete at the same level as massive corporations.

3. Eliminating the 'Blank Page' Problem

Drafting the first version of a proposal is often the slowest step. Generative AI can generate a first draft in seconds by matching RFP requirements with your company's unique value propositions. This doesn't replace human oversight; it empowers your team to act as editors rather than writers, focusing on high-level strategy rather than baseline data entry.

The Strategic Advantage for Different Teams

For Growing Small Businesses: The Unfair Advantage

Smaller teams often lack a dedicated proposal department. Generative AI serves as a force multiplier, providing an 'unfair advantage' that allows a single person to handle a volume of bids that would typically require a team of five. This scalability is the key to unlocking new revenue streams in the public sector.

For Mid-Market Firms: Efficiency and Accuracy

As organizations grow, the complexity of bids increases. Mid-market firms benefit most from AI-powered Q&A automation. By automating the 'RFP tax,' these teams ensure that every answer is technically accurate and brand-compliant. Toolsets like Settle provide collaborative workflows that streamline the review and approval process, ensuring that the legal, technical, and sales teams stay in perfect sync.

Best Practices for Implementing AI in Your Bid Process

To get the most out of generative AI, follow these simple steps:

  • Audit Your Content: Start by feeding your AI the most successful proposals from the last two years.

  • Human-in-the-Loop: Always have a subject matter expert review AI-generated drafts to ensure a personal touch.

  • Iterate: Use the time saved on drafting to focus on 'win themes'—the specific reasons why the client should choose you over a competitor.

Conclusion: The Future of Bidding is Here

Reducing RFP response time is no longer just about working faster; it’s about working smarter. Generative AI allows you to move from a reactive state to a proactive winning machine. By leveraging centralized knowledge and automated workflows, you can stop paying the 'RFP tax' and start winning the contracts your business deserves.

Tools like Settle automate this process by combining powerful discovery tools with intelligent response automation, helping you find and win your next big opportunity.

Learn more about RFP automation

Learn more about RFP automation

BG

Submit your next proposal, within 48 hours or less

Stay ahead with the latest advancement in proposal automation.

BG

Submit your next proposal, within 48 hours or less

Stay ahead with the latest advancement in proposal automation.

BG

Submit your next proposal, within 48 hours or less

Stay ahead with the latest advancement in proposal automation.