Website Redesign, Redevelopment, Hosting and Content Strategy Partnership Services

The issuing organization is seeking a vendor to provide website redesign, redevelopment, hosting, and content strategy partnership services using a content management system. The selected partner will fully redesign and rebuild the website to create a clean, modern, and intuitive digital presence that reflects the organization’s brand and supports its statewide work.

The scope includes website design and development services such as creating an accessible, mobile-responsive design, building a clear and user-friendly site architecture, integrating required features, and ensuring search engine optimization best practices are followed. The project also emphasizes user experience and effective digital communication.

In addition to technical development, the vendor will provide strategic advisory support on content, tone, structure, and audience alignment. The selected firm will help determine which content should be included on the site, simplify and streamline messaging, and offer recommendations on navigation, structure, and user flow.

Content development is also a core component of the engagement. The vendor will write new content, refine existing materials, and shape messaging for families, donors, policymakers, and partners, ensuring all content is clear, accessible, and strengths-based.