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The procuring entity in Trinidad and Tobago is seeking a vendor to provide website maintenance, social media management, and reporting services. The scope includes ongoing website support through continuous monitoring of website health and functionality, monthly updates to the content management system, plugins, and themes, and pre-deployment compatibility testing. A ticketing system is required, and the work also references the Business Hub platform.
The selected vendor will also be responsible for developing and executing a comprehensive social media strategy. This includes creating and managing a monthly content calendar for approval and publishing approximately 12 to 15 posts per platform across Facebook, Instagram, LinkedIn, and TikTok. Daily community management is required, including monitoring comments, messages, and audience engagement.
In addition, the engagement includes content creation and digital campaign support. The vendor is expected to produce short-form video content, provide minor photography and videography, and adapt creative assets for each platform. Campaign services include planning, execution, and optimization, along with paid advertising management such as Meta Ads, lead generation campaigns, and TikTok campaign strategy aligned with current platform trends.
Analysis generated by Settle AI from the source RFP.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.