Vendor needs to provide website administration and marketing services • Website administration and marketing services that will enhance the city’s communications, branding, public engagement, and promotional efforts. • Development and implementation of a comprehensive marketing and communications strategy • Website administration and security, including content updates upon request • Public information and outreach campaigns for city programs, initiatives, and special events. • Digital marketing services, including website content strategy, social media management (including, but not limited to, Facebook, X/Twitter, Instagram, YouTube, LinkedIn), and email communications. • Graphic design services for print and digital materials • Photography, videography, and related editing services • Monthly performance reports covering summary of key metrics and analytics to include Google Analytics and related tracking tools.