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Tourism Study and Strategy Services

Overview


Management Consulting & Admin Support
Ontario, CanadaPosted: July 22nd, 2026Deadline: August 14th, 2026

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SUMMARY


Seeking consulting services to conduct a tourism study and develop a long-term tourism strategy for a municipality in Ontario. The work includes asset assessment, market analysis, stakeholder engagement, strategic recommendations, and an implementation roadmap.

DESCRIPTION


The municipality is seeking a vendor to provide tourism study and strategy services to support long-term tourism development. The scope includes a comprehensive inventory and assessment of tourism-related assets, amenities, facilities, accommodations, events, attractions, recreational opportunities, cultural and heritage resources, visitor services, and supporting infrastructure.

The selected vendor will also conduct market and visitor analysis and undertake a stakeholder and community engagement program to inform the study and strategy. Based on this work, the vendor will develop a comprehensive tourism strategy with a clear vision, guiding principles, strategic priorities, and long-term direction for tourism development.

The project is expected to include recommendations to improve visitor experience, tourism services, destination awareness, digital presence, wayfinding, event support, tourism promotion, and community partnerships. The vendor will also identify investment-ready tourism opportunities and prepare a practical implementation roadmap with recommended actions, timelines, priorities, responsibilities, partnership opportunities, and resource considerations. Questions are due by July 31, 2026.

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Frequently asked questions


When is the submission deadline?
Submissions are due August 14, 2026.
Who is a good fit for this opportunity?
  • Tourism and destination development consulting firm
  • Experience preparing municipal or regional tourism strategies
  • Strong capabilities in market research and visitor analysis
  • Proven stakeholder and community engagement expertise
  • Ability to assess tourism assets, infrastructure, and visitor services
  • Experience developing implementation roadmaps and investment-ready opportunities
  • Familiarity with Ontario or Canadian municipal tourism environments

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