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Tourism Marketing Services

Overview


Marketing, Advertising & Social Media
Keystone, Colorado, United StatesPosted: August 5, 2026Deadline: August 24, 2026

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SUMMARY


A Colorado organization is seeking a tourism marketing partner to develop its destination brand, website, content, social media presence, mapping tools, and a pilot digital advertising campaign. The engagement will run for one year, with questions due August 19, 2026 and proposals due August 24, 2026.

KEY REQUIREMENTS


BUDGET

Verified

$117,000

CONTRACT DURATION


12 months

TIMELINE


RFP Released: August 3rd, 2026

Written Questions Deadline: August 19th, 2026

Written Q&A Responses Posted: August 25th, 2026

Proposals Due: September 1st, 2026

Initial Review and Scoring: September 1st–4th, 2026

Finalist Interviews: September 8th, 2026

Selection and Notification of Intent to Award: September 9th, 2026

Contract Negotiation and Execution: September 10th–14th, 2026

Contract Start Date: September 17th, 2026

Contract End Date: September 16th, 2027

Renewal Decision Notification: July 30th, 2027

QUESTION DEADLINE


August 19, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


Town Of Keystone

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The contracting organization seeks a vendor to provide comprehensive tourism marketing services over a one-year contract period. The work will establish the destination’s marketing foundation, including brand positioning and messaging, brand development, a dedicated tourism website, a four-season content library, organic social media channels, and a pilot marketing campaign.

Deliverables include a final approved logo suite in primary, secondary, monochrome, reversed, and favicon formats; website development with an events calendar; social media launch and organic management; search engine optimization and artificial intelligence foundations; and four-season content production. The vendor will also provide mapping and itinerary tools for trails, points of interest, and local businesses, including mobile-optimized routing where feasible.

The vendor must conduct a pilot digital advertising campaign designed to establish baseline performance data, generate measurable visitation during the shoulder season, and produce insights for a broader paid marketing program. All questions regarding the solicitation must be submitted by August 19, 2026, and proposals are due by August 24, 2026.

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Frequently asked questions


When is the submission deadline?
This RFP closed on August 24, 2026 and is no longer accepting submissions.
What is the budget for this RFP?
The published budget is $117,000.
Who issued this RFP?
It was issued by Town Of Keystone. The work is located in Keystone, Colorado, United States.
Who is a good fit for this opportunity?
  • Tourism destination marketing agency with demonstrated experience in place branding
  • Full-service digital marketing firm with website, SEO, social media, and paid advertising capabilities
  • Creative team experienced in logo systems, destination content, and four-season media production
  • Web development provider capable of building events calendars and mobile-optimized mapping and itinerary tools
  • Firm with measurable tourism campaign results and experience generating visitation during shoulder seasons
  • Team able to support a one-year engagement and coordinate integrated brand, content, and marketing programs

Analysis generated by Settle AI from the source RFP.

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