Social Media Specialist Services
Overview
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SUMMARY
DESCRIPTION
The city is seeking social media specialist services to support its digital communications and public engagement efforts. The selected provider would be responsible for developing engaging photo, video, graphic, and written content for the city's social media channels, as well as creating and maintaining content calendars to ensure messaging remains organized, timely, and effective.
The scope includes monitoring and responding to comments, messages, mentions, and broader community engagement across social platforms. The provider would also analyze social media performance and recommend strategies to increase reach, engagement, and public awareness, while researching emerging social media trends, digital tools, and best practices to keep communications current and innovative.
Additional responsibilities include collaborating with city departments to promote programs, services, projects, and community events; coordinating photography and videography assignments; and identifying opportunities for compelling visual storytelling. The role also supports public information efforts during high-profile events, city initiatives, and emergency communications, and applies SEO principles, keyword research, and web analytics to improve digital visibility.
The posting indicates that this opportunity is a job posting rather than a formal RFP.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due August 20, 2026.
- Who is a good fit for this opportunity?
- Social media marketing firm or communications agency with public sector experience
- Strong capability in content creation across photo, video, graphics, and copywriting
- Experience managing municipal or government social media accounts
- Expertise in community engagement, moderation, and public information communications
- Proficiency in social media analytics, SEO, keyword research, and web performance tracking
- Ability to support high-profile events, crisis messaging, and cross-department collaboration
- Team with photography and videography coordination experience
- Familiarity with emerging social media trends and digital communication tools
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.