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Social Media Services

Overview


Marketing, Advertising & Social Media
Philadelphia, Pennsylvania, United StatesPosted: August 29, 2026Deadline: September 17, 2026

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SUMMARY


The Philadelphia International Airport seeks a social media and creative services partner for a one-year contract. Services include organic and paid social media management, campaign execution, content creation, media planning, and production of digital creative assets.

KEY REQUIREMENTS


BUDGET

Verified

$225,000

CONTRACT DURATION


12 months

TIMELINE


RFP Posted: August 27th, 2026

Applicant Questions Due: September 3rd, 2026

Answers Posted on eContract Philly: September 10th, 2026

Proposals Due: September 17th, 2026

Applicant Interviews, Presentations: October 1st-5th, 2026

Applicant Selection: November 1st, 2026

Contract Execution: December 1st, 2026

Commencement of Work: January 1st, 2027

QUESTION DEADLINE


September 3, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


City Of Philadelphia Department Of Aviation

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DESCRIPTION


The selected vendor will provide on-call marketing and graphic design services supporting the Philadelphia International Airport’s strategic, operational, and revenue-generating objectives. The agency seeks a long-term partner capable of delivering advertising strategy, media planning and buying, creative design, content creation, influencer engagement, and interactive support at scale while promoting innovation, cost-effective approaches, and collaboration with agency staff.

The vendor must be able to manage multiple campaigns simultaneously, meet defined timelines and turnaround expectations, maintain consistent quality and brand alignment, collaborate effectively with City staff, and adapt services to changing priorities. Organic social media responsibilities include creating and formatting content, adapting approved materials for platform-specific requirements, scheduling and publishing content across five social media channels, and maintaining the editorial calendar and publishing schedule.

Paid social media responsibilities include executing campaigns according to approved communications objectives and media plans, configuring audience targeting, campaign settings, budgets, placements, and flight dates, and developing platform-specific advertising assets. Creative production may include static graphics, motion graphics, short-form video, social media carousels, stories, and vertical-format content. The contract period will be one year, and questions must be submitted by September 10, 2026.

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Frequently asked questions


When is the submission deadline?
This RFP closed on September 17, 2026 and is no longer accepting submissions.
What is the budget for this RFP?
The published budget is $225,000.
Who issued this RFP?
It was issued by City Of Philadelphia Department Of Aviation. The work is located in Philadelphia, Pennsylvania, United States.
Who is a good fit for this opportunity?
  • Experienced social media marketing and digital advertising agency
  • Proven ability to manage organic and paid campaigns across multiple platforms
  • In-house graphic design, motion graphics, video, and content production capabilities
  • Experience supporting airports, public agencies, tourism organizations, or other complex brands
  • Capacity to manage multiple campaigns, deadlines, and evolving client priorities

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