(1) Vendor needs to provide retirement savings marketing services– The Agency is seeking to obtain a technical assessment and digital marketing plan that considers the retirement industry landscape and auto–IRA programs, with a focus on digital marketing opportunities. PHASE 1 – ASSESSMENT & PLANNING– A technical assessment of how the retirement industry, and specifically the Network, can take advantage of all digital marketing opportunities, This assessment should include:– How it should structure targeted campaigns to deliver specific messages directly to audience segments, and – How results will be tracked to demonstrate the effectiveness of the campaign ANTICIPATED PHASE 2 – DIGITAL MARKETING– Phase 2 would implement the Network–approved Plan resulting from Phase 1 Deliverables and Contractor would provide digital marketing services to the Network as needed or required. (2) All the questions must be submitted no later than December 19, 2025 (3) The contract period will be for one year.