When is the submission deadline?

Submissions are due June 30, 2026. Questions must be submitted by June 18, 2026.

It was issued by Alabama Alcoholic Beverage Control Board. The work is located in Montgomery, Alabama, United States.

Who is a good fit for this opportunity?

Experienced public relations firm specializing in educational and public awareness campaigns. Strong background in graphic design, printing, and media production. Proven expertise in managing statewide or large-scale social marketing initiatives. Capable of event management and development of virtual, video, and print educational materials. Familiarity with alcohol awareness, substance abuse prevention, or related public health topics.

Public Relations Services (Due June 30, 2026)

Overview

Marketing, Advertising & Social Media

Montgomery, Alabama, United StatesPosted: June 9th, 2026Deadline: June 30th, 2026

Fit Score

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SUMMARY

Seeking a public relations firm to lead a statewide campaign discouraging underage and irresponsible drinking through educational materials, media production, and social media outreach.

KEY REQUIREMENTS

Must have at least three years of experience in the field of public relations
Must have experience providing educational programming to K-12 schools, colleges, and universities
Must have experience collaborating with state and local agencies and officials
Must have successful experience in producing written materials, video, and online presentations
Must have experience developing media strategies and building public interest coalitions
Must be enrolled in E-Verify
Must submit a proposal including a transmittal letter and required exhibits
Must provide an electronic copy of the proposal on a jump drive

CONTRACT DURATION

24 months

TIMELINE

Questions due by June 18th, 2026.

Proposals due by June 30th, 2026.

QUESTION DEADLINE

June 18th, 2026

Issuing Agency

Alabama Alcoholic Beverage Control Board

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DESCRIPTION

A public relations firm is sought to assist with the planning, coordination, and execution of a statewide educational and public awareness campaign in Alabama. The program is designed to discourage underage, binge, and irresponsible drinking, the use and abuse of other addictive substances and age-restricted products, and promote the regulation of alcoholic beverage sales in the state.

Key responsibilities include graphic design and printing services for the ‘Underage Under Arrest’ initiative, including the design and printing of 1,200 brochures and letters for program promotion. The project also involves media services such as videography, including recording the annual program, interviewing participants, and producing a 3–5 minute promotional video. Event management will be required to develop virtual, video, and printed materials for distribution in schools to educate students about the dangers of alcohol use. Finally, the agency will develop a social media campaign that raises awareness of alcohol abuse issues and supports alcohol control for public health and safety.

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Frequently asked questions

When is the submission deadline?: Submissions are due June 30, 2026. Questions must be submitted by June 18, 2026.
Who issued this RFP?: It was issued by Alabama Alcoholic Beverage Control Board. The work is located in Montgomery, Alabama, United States.
Who is a good fit for this opportunity?: Experienced public relations firm specializing in educational and public awareness campaigns
Strong background in graphic design, printing, and media production
Proven expertise in managing statewide or large-scale social marketing initiatives
Capable of event management and development of virtual, video, and print educational materials
Familiarity with alcohol awareness, substance abuse prevention, or related public health topics

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