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Public Education and Ongoing Engagement Campaign Services

Overview


Marketing, Advertising & Social Media
Rapid City, South Dakota, United StatesPosted: September 30, 2026Deadline: October 27, 2026

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SUMMARY


A South Dakota public organization seeks a vendor to develop and operate a statewide public education and engagement campaign focused on awareness, resilience, and measurable public action. Services include campaign strategy, creative content production, media documentation, and partner toolkits.

KEY REQUIREMENTS


BUDGET

Verified

$250,000

CONTRACT DURATION


12 months

TIMELINE


RFP Publication: September 29th, 2026

Offeror Questions Due: October 8th, 2026

Responses to Offeror Questions: October 14th, 2026

Proposal Submission: October 26th, 2026

Oral Presentations/discussions: October 27th, 2026 to October 30th, 2026

Anticipated Award Decision/Contract Negotiation: November 3rd, 2026

QUESTION DEADLINE


October 8, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


South Dakota Department Of The Military

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DESCRIPTION


The issuing organization seeks a vendor to provide public education and ongoing engagement campaign services for a one-year contract period. The selected vendor will develop and maintain a recognizable statewide campaign platform, establish a primary public call to action, build consistent public exposure, address related resilience topics over time, and measure awareness, understanding, and action.

The vendor will develop the content and creative materials needed to support the approved campaign strategy. Potential deliverables include fact sheets, one-pagers, infographics, newsletters, preparedness checklists, business continuity materials, toolkits, social media content, digital advertising, graphics, short-form video, photography, animation, audio, public-service announcements, event materials, presentations, earned-media materials, and state-approved website content. Website design, development, hosting, coding, cybersecurity administration, maintenance, and technical support are outside the contract scope and will be performed by a separate contractor.

The vendor will maintain documentation of media purchases and performance, including placement information, run dates, delivery data, proof of performance, and actual expenditures. The work will also include developing practical materials and toolkits that approved partners can use to distribute campaign information. Questions must be submitted by October 8, 2026.

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Frequently asked questions


When is the submission deadline?
Submissions are due October 27, 2026. Questions must be submitted by October 8, 2026.
What is the budget for this RFP?
The published budget is $250,000.
Who issued this RFP?
It was issued by South Dakota Department Of The Military. The work is located in Rapid City, South Dakota, United States.
Who is a good fit for this opportunity?
  • Public education and statewide awareness campaign agency
  • Demonstrated experience in resilience, preparedness, or community engagement communications
  • Strong capabilities in integrated creative production, digital advertising, social media, video, and public-service announcements
  • Experienced in media planning, performance tracking, and expenditure documentation
  • Able to develop accessible toolkits and partner-facing educational materials
  • Experience coordinating with government agencies and approved community partners

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