Outdoor Advertising Management Services
Overview
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SUMMARY
DESCRIPTION
The issuing agency in New Jersey is seeking a vendor to provide outdoor advertising management services for agency-owned assets. The selected contractor will be responsible for creating and managing revenue-generating billboard advertising inventory and overseeing inventory associated with billboards and other outdoor advertising structures.
Services include managing and maintaining the licensing of various advertising signs, structures, billboards, and displays located within agency rights-of-way, as well as on terminals, buildings, and other agency property. The contractor is also expected to maximize the use of available asset space at the highest possible rates.
In addition, the scope includes reviewing current outdoor advertising displays and identifying opportunities for modification, upgrades, or replacement to improve revenue potential. The anticipated contract term is five years.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due September 17, 2026.
- Who is a good fit for this opportunity?
- Outdoor advertising management firm with billboard portfolio experience
- Company with expertise in transit, public agency, or right-of-way advertising assets
- Strong background in advertising inventory monetization and revenue optimization
- Experience managing licensing and compliance for signage and display structures
- Ability to assess, upgrade, or replace outdoor advertising assets for higher returns
- Firm with regional presence or operational capability in New Jersey
- Proven track record managing multi-year advertising service contracts
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.