Media Monitoring and Contact Database Software
Location:
Ohio, United States
Posted on:
Deadline:
Summary:
Seeking software for media monitoring, contact management, and analytics for the Communications team in Ohio.
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An agency in Ohio is seeking a vendor to provide a web-based software solution for media monitoring and contact database management to support its Communications team. The required platform should enable the distribution of press releases to media outlets, allow tracking of media coverage, and facilitate staying informed about topics relevant to the agency's various divisions.
The software must offer transparency between projects by providing a centralized avenue for viewing press release distributions and managing media contacts. Additional features should include robust tracking and reporting of both traditional media and social media activity—including platforms such as X (formerly Twitter), Facebook, and blogs. The platform should offer analytical tools for producing daily email reports, tracking media volume, assessing sentiment (positive, negative, neutral), and providing real-time email updates.
The intended contract period for this service is one year.
