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Marketing Consultant Services for Local Food Promotion Program

Overview


Management Consulting & Admin Support
California, United States; Nevada, United StatesPosted: June 5th, 2026Deadline: June 15th, 2026

Fit Score


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SUMMARY


Seeking a marketing consultant to lead strategy development and implementation for a USDA-funded initiative aimed at growing the regional food system. Services include a marketing audit, campaign plan, and guidance for both in-store and online promotions.

KEY REQUIREMENTS


BUDGET

Verified

$7,000

CONTRACT DURATION


12 months

TIMELINE


June 15th, 2026: Response to RFP Due

June 16th–30th, 2026: Review responses

July 1st, 2026: Selected Consultant notified

July 15th–October 30th, 2026: Project Period

Issuing Agency


Tahoe Food Hub

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


A USDA-funded local food promotion program seeks a marketing consultant or firm to advance its objectives of expanding market access, increasing sales, and strengthening the regional food system. The selected partner will conduct a comprehensive marketing audit and audience analysis, assessing current tools, platforms, and strategies including website, social media, email marketing, newsletter, and sales channels.

The consultant is expected to develop a practical, sales-focused marketing strategy accompanied by a phased implementation plan that aligns with agency capacity. Recommendations should address audience targeting, segmentation and messaging, media channel prioritization, customer journey improvements, and SEO/website optimization. Additionally, the contract calls for clear, actionable campaign strategies to promote the retail store and online platforms, along with execution guidance and performance tracking for all recommended initiatives.

The contract term is one year.

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Frequently asked questions

When is the submission deadline?
Submissions are due June 15, 2026.
What is the budget for this RFP?
The published budget is $7,000.
Who issued this RFP?
It was issued by Tahoe Food Hub. The work is located in California, United States; Nevada, United States.
Who is a good fit for this opportunity?
  • Proven experience with food system or agricultural marketing projects
  • Expertise in audience analysis, digital marketing, and campaign strategy
  • Familiarity with USDA-funded program requirements
  • Ability to provide strategic guidance and hands-on execution
  • Track record with retail and e-commerce promotional initiatives

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