When is the submission deadline?

This RFP closed on July 25, 2026 and is no longer accepting submissions.

What is the budget for this RFP?

The published budget is $200,000.

It was issued by Smart Start Of Mecklenburg County. The work is located in North Carolina, United States.

Who is a good fit for this opportunity?

Full-service marketing and communications agency. Proven experience with enrollment campaigns and education sector clients. Expertise in digital and traditional media planning and buying. Capabilities in website management, content production, SEO, and PR. Demonstrated record of successful teacher recruitment marketing. Ability to manage complex, multi-channel engagement initiatives.

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Marketing and Communication Services

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Overview

Marketing, Advertising & Social Media

North Carolina, United StatesPosted: June 26th, 2026Deadline: July 25th, 2026

Past Due

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SUMMARY

North Carolina seeks a strategic partner to deliver end-to-end marketing and communication services that support outreach, engagement, recruitment, and brand management.

KEY REQUIREMENTS

Must be a qualified marketing and communications agency
Must have experience with nonprofit, government, or public-benefit program marketing
Must demonstrate success in multilingual and multicultural outreach campaigns
Must have performance-marketing expertise with attribution tied to downstream outcomes
Must have experience managing AOR relationships including media buying and reconciliation
Must have familiarity with Mecklenburg County's diverse communities and geography
Must have technical capacity to support and maintain MeckPreK.org and related digital properties
Must provide a structured account management approach with dedicated staff and clear escalation paths

BUDGET

Verified

$200,000

TIMELINE

RFP Issued: June 25th, 2026

Proposal Deadline: July 25th, 2026

Decision Notification: August 3rd, 2026

Contract Start Date: August 15th, 2026

CONTACTS

Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

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Issuing Agency

Smart Start Of Mecklenburg County

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

An organization in North Carolina is seeking a strategic partner to provide comprehensive marketing and communication services. The selected vendor will play a critical role in supporting annual enrollment outreach, enhancing family engagement, recruiting teachers, and stewarding the organization's brand across both digital and traditional channels.

Key service areas include digital advertising and performance marketing, traditional media planning and media buying, website maintenance and technical operations, as well as creative production and content development. The partner will also be responsible for account governance, managing a smooth transition, public relations and earned media, and developing content strategy with a focus on SEO. Teacher recruitment efforts are also a core part of the scope.

This RFP seeks experienced firms that can bring integrated strategies to amplify the organization’s mission and services to the community.

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Frequently asked questions

When is the submission deadline?: This RFP closed on July 25, 2026 and is no longer accepting submissions.
What is the budget for this RFP?: The published budget is $200,000.
Who issued this RFP?: It was issued by Smart Start Of Mecklenburg County. The work is located in North Carolina, United States.
Who is a good fit for this opportunity?: Full-service marketing and communications agency
Proven experience with enrollment campaigns and education sector clients
Expertise in digital and traditional media planning and buying
Capabilities in website management, content production, SEO, and PR
Demonstrated record of successful teacher recruitment marketing
Ability to manage complex, multi-channel engagement initiatives

Analysis generated by Settle AI from the source RFP.

RFP Hunter shows what is open. Settle shows what is forming.

Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.

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