Market Development and Marketing Strategy Service
Overview
Settle Signals
Market intelligence for public sector sales teams
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SUMMARY
KEY REQUIREMENTS
CONTRACT DURATION
TIMELINE
Submission Deadline: October 23rd, 2026
Project Duration: 10–12 weeks from contract award
CONTACTS
Primary procurement contact — name, title, email, and phone
Additional decision-makers and their departments
Issuing Agency
German-Philippine Chamber of Commerce and Industry
DESCRIPTION
The vendor will provide market development and marketing strategy services for dual education and training. The engagement will focus on understanding the market, identifying relevant opportunities, and developing practical recommendations to support growth and participation.
The work will include stakeholder analysis through targeted engagement with partners and prospects to identify hesitations, decision criteria, and other factors influencing participation in dual or further training. It will also address positioning and communication by defining the value proposition for dual education, developing a communication and campaign approach, and creating target-specific messaging.
The vendor will provide commercial structuring recommendations, including service packages, pricing principles, and potential revenue opportunities. The engagement must also include a prioritized set of actions for the team to implement within a 12-month horizon, together with indicators for measuring success.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due October 23, 2026.
- Who issued this RFP?
- It was issued by German-Philippine Chamber of Commerce and Industry. The work is located in Makati City, Philippines.
- Who is a good fit for this opportunity?
- Marketing strategy and market development consultancy
- Experience with education, workforce development, or vocational training sectors
- Expertise in stakeholder research, positioning, campaign planning, and target-specific messaging
- Capability in commercial modeling, service packaging, pricing, and revenue strategy
- Demonstrated ability to develop measurable, prioritized implementation roadmaps
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.