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Question-and-answer session: July 21st, 2026
Application deadline: August 10th, 2026
Anticipated project start date: September 2026
Primary procurement contact — name, title, email, and phone
Additional decision-makers and their departments
U.S. Embassy Abu Dhabi, Public Diplomacy Section, Department of State
The procuring entity seeks services to plan and deliver a Freedom 250 Great American State Fair initiative in the United Arab Emirates. The event is intended to support commercial and cultural engagement while celebrating 250 years of American independence and achievement through an authentic Great American State Fair experience. The initiative should promote appreciation of American culture, entrepreneurship, creativity, and innovation, while fostering lasting connections between American and Emirati communities.
The selected vendor is expected to deliver a high-quality event that attracts at least 20,000 visitors and showcases the breadth of American innovation, business, culture, and heartland traditions through immersive and interactive programming. The event should also facilitate participation by at least 30 American culinary and retail vendors, along with a broad range of cultural exhibitors, creating opportunities to highlight American products, businesses, and creative industries.
The initiative is also expected to generate strong visibility for the United States and Freedom 250, including substantial digital engagement and media coverage. Outreach goals include reaching at least 500,000 people through in-person attendance, traditional media, and social media platforms. Target audiences include tourism and hospitality stakeholders, creative and cultural sector leaders, business associations, investors, institutional leaders, and decision-makers interested in commercial opportunities with America across sectors such as agriculture, food, retail, artificial intelligence, education, sports, media, cultural heritage, entertainment, and emerging technologies.
Analysis generated by Settle AI from the source RFP.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.