When is the submission deadline?

Submissions are due June 29, 2026. Questions must be submitted by June 10, 2026.

It was issued by Community College Of Aurora. The work is located in Aurora, Colorado, United States.

Who is a good fit for this opportunity?

Proven experience with higher education enrollment marketing. Expertise in multi-channel campaign execution (digital, print, direct outreach). Ability to provide robust data analytics and ROI reporting. Capacity to tailor communication for prospective and current students. Experience supporting institutional enrollment goals.

Enrollment Yield Enhancement and Retention Outreach Services (Due June 29, 2026)

Overview

Marketing, Advertising & Social Media

Aurora, Colorado, United StatesPosted: May 30th, 2026Deadline: June 29th, 2026

Fit Score

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SUMMARY

The institution is seeking a partner to execute data-driven outreach and marketing campaigns to increase enrollment yield and student retention, with regular ROI reporting and campaign flexibility.

KEY REQUIREMENTS

Must demonstrate experience in higher education enrollment marketing and student recruitment
Must comply with Accessibility Standards for Individuals with a Disability per 24-85-103 C.R.S.
Must comply with FERPA requirements for student education records
Must be able to generate enrollment yield from provided leads
Must provide visualization tools for lead conversion and enrollment metrics
Must provide anticipated ROI projections and weekly tracking
Must provide proof of good standing with the Colorado Secretary of State
Must provide insurance certificates for general liability, workers compensation, and automobile insurance

CONTRACT DURATION

12 months

TIMELINE

Publication Date: May 29th, 2026

Written Inquiries Deadline: June 10th, 2026

Proposal Submission Deadline: June 29th, 2026

Demonstrations: July 24th, 2026

Intent to Award: August 17th, 2026

QUESTION DEADLINE

June 10th, 2026

CONTACTS

Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

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Issuing Agency

Community College Of Aurora

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

The institution seeks a vendor to provide enrollment yield enhancement and retention outreach services. The selected firm will develop and execute multi-channel outreach campaigns focused on increasing institutional yield and overall student enrollment. Services may include strategic ad placements across digital and print platforms, direct outreach via phone calls, text messages, and emails, and the creation of segmented communication plans tailored for prospective and current students. Timely follow-up with inquiries, applicants, and admitted students to encourage both enrollment and continued retention is essential.

Campaigns must be data-informed, scalable, and closely aligned with the institution’s enrollment objectives. The solution should be capable of generating enrollment yield from leads provided by the college and offer visualizations related to lead conversion. Vendors must also provide anticipated Return on Investment (ROI) calculations and track ROI progress weekly to ensure accountability and alignment with break-even or positive outcomes. The ability to run ad hoc campaigns to support enrollment strategies is also required. The contract period will be for one year.

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Frequently asked questions

When is the submission deadline?: Submissions are due June 29, 2026. Questions must be submitted by June 10, 2026.
Who issued this RFP?: It was issued by Community College Of Aurora. The work is located in Aurora, Colorado, United States.
Who is a good fit for this opportunity?: Proven experience with higher education enrollment marketing
Expertise in multi-channel campaign execution (digital, print, direct outreach)
Ability to provide robust data analytics and ROI reporting
Capacity to tailor communication for prospective and current students
Experience supporting institutional enrollment goals

Analysis generated by Settle AI from the source RFP.

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