Economic Marketing Strategy Development and Implementation Services
Overview
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SUMMARY
KEY REQUIREMENTS
TIMELINE
RFP Open: July 17th, 2026
Clarification/Question Cut Off: July 31st, 2026
Proposal Submission / RFP Close: August 7th, 2026
Tentative Contract Award: August 21st, 2026
QUESTION DEADLINE
CONTACTS
Primary procurement contact — name, title, email, and phone
Additional decision-makers and their departments
Issuing Agency
Lac La Biche County
DESCRIPTION
The procuring agency is seeking a vendor to provide economic marketing strategy development and implementation services. The work includes creating an economic development marketing strategy designed to raise the agency's profile, target key audiences, and support measurable investment attraction outcomes.
The strategy phase includes a web experience audit, identification of content gaps, and recommendations for content enhancements and refinements aligned with best practices. The selected vendor is also expected to define clear marketing pillars, articulate the agency's unique value proposition, identify advertising opportunities and priorities, and assess competitor advantages in economic development marketing with recommendations to strengthen the agency's competitive position.
The implementation phase includes development of a communications toolkit that supports execution of the strategy's priority marketing materials and campaigns. Deliverables include press releases, social media posts, PowerPoint presentations, key messages, and paid advertisements for print and electronic media, along with recommendations for promotional materials such as exhibit booth displays, promotional items, and other innovative concepts.
All questions related to the opportunity must be submitted by July 31, 2026.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due August 7, 2026. Questions must be submitted by July 31, 2026.
- Who issued this RFP?
- It was issued by Lac La Biche County. The work is located in Alberta, Canada.
- Who is a good fit for this opportunity?
- Marketing agency with economic development or investment attraction experience
- Firm with strategic branding, communications, and campaign implementation capabilities
- Team experienced in web content audits and digital marketing best practices
- Provider with social media, media buying, and promotional content development expertise
- Company able to produce communication toolkits, presentations, and press materials
- Consultant with experience analyzing competitor positioning and market differentiation in public or regional development sectors
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.