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Destination, Livability and Brand Marketing Services

Overview


Marketing, Advertising & Social Media
Orland Park, Illinois, United StatesPosted: August 21, 2026Deadline: October 13, 2026

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SUMMARY


The Village seeks a marketing firm to create and implement a one-year destination, livability, and community brand strategy. Services will cover research, positioning, creative development, digital marketing, public relations, community engagement, and performance measurement.

KEY REQUIREMENTS


BUDGET

Estimate

$50,000 – $150,000

CONTRACT DURATION


12 months

TIMELINE


Questions due by September 8th, 2026.

Submission deadline is October 13th, 2026.

Shortlist presentations tentatively scheduled for October 26th-30th, 2026.

QUESTION DEADLINE


September 8, 2026

Issuing Agency


Village Of Orland Park

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The Village is seeking a qualified vendor to develop and launch a comprehensive, results-driven destination, livability, and brand marketing strategy. The effort is intended to accelerate economic revitalization, strengthen community identity and pride, attract new residents, promote tourism, raise the Village’s livability profile, and position the community as a vibrant destination for living, visiting, and investing.

The selected vendor will develop audience-specific value propositions and messaging platforms, create a brand positioning statement and key message framework, and assess how the Village compares with similar communities. The work will also include recommendations for branding, storytelling, slogans, taglines, visual identity, digital marketing, search engine optimization, social media, video, paid advertising, public relations, media outreach, community engagement, and events.

The engagement will include a community branding audit and public perception analysis, along with a review of existing marketing efforts, Village plans, tourism data, economic trends, and relevant reports. The vendor must provide an implementation roadmap with measurable performance indicators and recommendations for an internal team structure to manage ongoing marketing activities. The contract period will be one year, and questions must be submitted by September 8, 2026.

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Frequently asked questions


When is the submission deadline?
This RFP closed on October 13, 2026 and is no longer accepting submissions.
What is the budget for this RFP?
Settle estimates the budget at $50,000 – $150,000. The issuer has not published an official figure.
Who issued this RFP?
It was issued by Village Of Orland Park. The work is located in Orland Park, Illinois, United States.
Who is a good fit for this opportunity?
  • Destination marketing, place branding, and community marketing agency
  • Proven experience supporting municipalities, villages, tourism organizations, or economic development initiatives
  • Expertise in audience research, brand strategy, digital marketing, public relations, and community engagement
  • Capable of developing measurable marketing roadmaps and performance indicators
  • Strong creative, storytelling, media relations, and campaign implementation capabilities

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