Destination and Organizational Brand Refresh Services
Overview
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SUMMARY
KEY REQUIREMENTS
BUDGET
VerifiedCONTRACT DURATION
TIMELINE
Date Issued: June 29th, 2026
Notice of Intent to Bid: July 7th, 2026
RFP Closing Date/Time: July 21st, 2026
Finalist Bidder Interviews: July 23rd, 2026
QUESTION DEADLINE
CONTACTS
Primary procurement contact — name, title, email, and phone
Additional decision-makers and their departments
Issuing Agency
Destination Northern Ontario
DESCRIPTION
The selected vendor will provide destination and organizational brand refresh services, focusing on developing a comprehensive messaging framework tailored to residents, visitors, and industry partners. The project requires aligning destination and corporate brand narratives to ensure consistent messaging across all communication touchpoints.
Key responsibilities include offering recommendations related to brand architecture, communications, and strategies for engaging key audiences, as well as developing creative concepts that effectively express the destination brand. Vendors are expected to utilize existing visual identity elements—such as logos, typography, and color palettes—to maintain consistency, and to create templates, style guides, and marketing toolkits in close coordination with internal visual communications staff.
The approach should integrate insights from the current brand toolkit to ensure continuity and strengthen brand equity across all relevant platforms, including the northernontario.travel portal and other industry and consumer digital channels. Creative outputs must be adaptable to various platforms and initiatives, supporting cohesive brand implementation and audience engagement.
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Frequently asked questions
- When is the submission deadline?
- This RFP closed on July 21, 2026 and is no longer accepting submissions.
- What is the budget for this RFP?
- The published budget is $50,000.
- Who issued this RFP?
- It was issued by Destination Northern Ontario. The work is located in Sault Ste. Marie, Ontario, Canada.
- Who is a good fit for this opportunity?
- Expertise in destination branding and organizational brand strategy
- Experience developing comprehensive brand messaging frameworks
- Proven track record in creating marketing toolkits and brand guides
- Familiarity with tourism and travel industry marketing
- Ability to collaborate with internal visual communications teams
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.