Settle Intelligence
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Issued: June 1st, 2026
Proposal Due Date: June 23rd, 2026
Advantage St. John's
Organization overview and procurement intelligence available on paid plans.
The selected vendor will provide website optimization consulting services with a focus on assessing and improving content across priority pages to enhance search visibility and lower site bounce rates. Responsibilities include recommending and implementing refinements to page content aimed at improving clarity, structure, messaging, relevance, and effectiveness of calls to action.
The consultant will offer practical on-page SEO recommendations related to keyword alignment, metadata, headings, internal linking, and content structure. Additionally, the firm will identify ways to further reduce bounce rates by optimizing content organization, promptly communicating value, and clearly guiding users toward next steps. The vendor should also propose a prioritized roadmap for content changes and simple, actionable metrics for tracking the success of implemented improvements over time.
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