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Website Optimization Consulting Services

Overview


Management Consulting & Admin Support
St. John's, Newfoundland and Labrador, CanadaPosted: June 2nd, 2026Deadline: June 23rd, 2026

Fit Score


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SUMMARY


Seeking a consulting partner to assess and enhance website content, SEO, and user engagement for prioritized pages to boost search performance and reduce bounce rates.

KEY REQUIREMENTS


TIMELINE


Issued: June 1st, 2026

Proposal Due Date: June 23rd, 2026

Issuing Agency


Advantage St. John's

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


The selected vendor will provide website optimization consulting services with a focus on assessing and improving content across priority pages to enhance search visibility and lower site bounce rates. Responsibilities include recommending and implementing refinements to page content aimed at improving clarity, structure, messaging, relevance, and effectiveness of calls to action.

The consultant will offer practical on-page SEO recommendations related to keyword alignment, metadata, headings, internal linking, and content structure. Additionally, the firm will identify ways to further reduce bounce rates by optimizing content organization, promptly communicating value, and clearly guiding users toward next steps. The vendor should also propose a prioritized roadmap for content changes and simple, actionable metrics for tracking the success of implemented improvements over time.

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Frequently asked questions

When is the submission deadline?
Submissions are due June 23, 2026.
Who issued this RFP?
It was issued by Advantage St. John's. The work is located in St. John's, Newfoundland and Labrador, Canada.
Who is a good fit for this opportunity?
  • Experience in website optimization and digital marketing consulting
  • Proven track record of implementing SEO best practices
  • Expertise in content strategy, on-page SEO, and user engagement
  • Ability to provide actionable reporting and measurement strategies
  • Familiarity with Canadian markets and regulatory considerations

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